{"id":2527,"date":"2022-07-18T11:39:10","date_gmt":"2022-07-18T09:39:10","guid":{"rendered":"https:\/\/licencek.com\/?p=2527"},"modified":"2022-07-18T11:53:58","modified_gmt":"2022-07-18T09:53:58","slug":"withings-annonce-la-nomination-de-sa-nouvelle-cmo-elizabeth-coleon-ex-cmo-de-qonto-et-directrice-commercial-growth-chez-paypal","status":"publish","type":"post","link":"https:\/\/licencek.com\/en\/2022\/07\/18\/withings-annonce-la-nomination-de-sa-nouvelle-cmo-elizabeth-coleon-ex-cmo-de-qonto-et-directrice-commercial-growth-chez-paypal\/","title":{"rendered":"Withings annonce la nomination de sa nouvelle CMO Elizabeth Coleon, Ex CMO de Qonto et directrice commercial Growth chez PayPal"},"content":{"rendered":"<figure class=\"wp-block-image size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/licencek.com\/wp-content\/uploads\/2022\/07\/logo.png\" alt=\"\" class=\"wp-image-2533\" width=\"448\" height=\"157\" srcset=\"https:\/\/licencek.com\/wp-content\/uploads\/2022\/07\/logo.png 1000w, https:\/\/licencek.com\/wp-content\/uploads\/2022\/07\/logo-300x105.png 300w, https:\/\/licencek.com\/wp-content\/uploads\/2022\/07\/logo-768x270.png 768w, https:\/\/licencek.com\/wp-content\/uploads\/2022\/07\/logo-18x6.png 18w\" sizes=\"(max-width: 448px) 100vw, 448px\" \/><\/figure>\n\n\n\n<h4 class=\"has-text-align-center wp-block-heading\">Withings  a nomm\u00e9 sa nouvelle CMO , Elizabeth Coleon <\/h4>\n\n\n\n<p><strong>Issy-les-Moulineaux, 21 juin 2022\u202f- WITHINGS, leader de la sant\u00e9 connect\u00e9e annonce l&rsquo;arriv\u00e9e de sa nouvelle Directrice Marketing (Chief Marketing Officer) : Elizabeth Coleon. Afin de continuer \u00e0 faire grandir la marque au niveau international, WITHINGS mise sur la culture et les savoirs-faire de cette talentueuse franco-am\u00e9ricaine. Avec son parcours aupr\u00e8s de grands acteurs tels Qonto ou PayPal, unanimement reconnus pour la qualit\u00e9 et la pertinence de leurs services, Elizabeth Coleon va notamment d\u00e9velopper les services li\u00e9s aux objets de sant\u00e9 connect\u00e9e au niveau mondial, une activit\u00e9 au c\u0153ur de la strat\u00e9gie de WITHINGS.<\/strong>&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/licencek.com\/wp-content\/uploads\/2022\/07\/withings-liz-04-1024x683.jpg\" alt=\"\" class=\"wp-image-2528\" srcset=\"https:\/\/licencek.com\/wp-content\/uploads\/2022\/07\/withings-liz-04-1024x683.jpg 1024w, https:\/\/licencek.com\/wp-content\/uploads\/2022\/07\/withings-liz-04-300x200.jpg 300w, https:\/\/licencek.com\/wp-content\/uploads\/2022\/07\/withings-liz-04-768x512.jpg 768w, https:\/\/licencek.com\/wp-content\/uploads\/2022\/07\/withings-liz-04-1536x1024.jpg 1536w, https:\/\/licencek.com\/wp-content\/uploads\/2022\/07\/withings-liz-04-2048x1365.jpg 2048w, https:\/\/licencek.com\/wp-content\/uploads\/2022\/07\/withings-liz-04-18x12.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><a rel=\"noreferrer noopener\" href=\"https:\/\/www.linkedin.com\/in\/elizabeth-orzano-coleon\/\" target=\"_blank\">Elizabeth Coleon,<\/a> nouvelle Directrice Marketing de WITHINGS a pr\u00e8s de 20 ans d\u2019exp\u00e9rience dans les fintechs et la strat\u00e9gie d\u2019acc\u00e9l\u00e9ration d\u2019entreprises. Dipl\u00f4m\u00e9e d\u2019un bachelor de Georgetown University et d\u2019un MBA de Harvard Business School, elle a int\u00e9gr\u00e9 Goldman Sachs puis Paul Capital Partners o\u00f9 elle a pass\u00e9 pr\u00e8s de 10 ans dans le domaine des fusions\/acquisitions et investissements. Au sein de PayPal pendant 5 ans, Elizabeth a d\u00e9velopp\u00e9 entre autres l\u2019orientation client, les strat\u00e9gies marketing et a contribu\u00e9 \u00e0 la croissance de la fintech.&nbsp;&nbsp;Chez Qonto, Elizabeth Coleon a occup\u00e9 le poste de Directrice Marketing avant de passer Chief Revenue Officer (CRO) et a accompagn\u00e9 l\u2019hyper-croissance de la n\u00e9o-banque, aujourd\u2019hui licorne de la French Tech.&nbsp;<\/p>\n\n\n\n<p>Bas\u00e9e \u00e0 Paris, Elizabeth Coleon va piloter la direction marketing de WITHINGS. Alors que l\u2019entreprise compte des millions d\u2019utilisateurs, et s\u2019impose comme leader dans le domaine de la sant\u00e9 connect\u00e9e, Elizabeth mettra \u00e0 profit sa culture franco-am\u00e9ricaine et son expertise dans le domaine de la vente de services \u00e0 forte valeur ajout\u00e9e pour acc\u00e9l\u00e9rer son d\u00e9veloppement dans le monde entier.&nbsp;<\/p>\n\n\n\n<p><em>\u201cApr\u00e8s avoir travaill\u00e9 pour des entreprises inspirantes sp\u00e9cialis\u00e9es dans la gestion de services, je suis ravie d\u2019int\u00e9grer WITHINGS. Le secteur de la sant\u00e9 est en train d&rsquo;acc\u00e9l\u00e9rer et d\u2019\u00eatre radicalement transform\u00e9 par les donn\u00e9es issues des objets connect\u00e9s. En d\u00e9veloppant un \u00e9cosyst\u00e8me de services au centre des pr\u00e9occupations de nos utilisateurs, nous acc\u00e9l\u00e9rons notre mission de cr\u00e9er l&rsquo;exp\u00e9rience ultime de sant\u00e9 \u00e0 domicile qui aide \u00e0 pr\u00e9venir certaines maladies.\u00a0\u00bb, <\/em>d\u00e9clare Elizabeth Coleon, Directrice Marketing de WITHINGS&nbsp;<\/p>\n\n\n\n<p>Pour Mathieu Letombe, CEO de WITHINGS : <em>\u201cLes derni\u00e8res ann\u00e9es n\u2019ont fait que confirmer le besoin grandissant de la part de la soci\u00e9t\u00e9 : reprendre sa sant\u00e9 en main !\u00a0 Faire savoir \u00e0 quel point les objets de sant\u00e9 connect\u00e9e permettent la cr\u00e9ation d\u2019un service m\u00e9dical qui b\u00e9n\u00e9ficie \u00e0 chaque individu comme \u00e0 l&rsquo;humanit\u00e9 est l\u2019enjeux de ces prochaines ann\u00e9es. Avec son exp\u00e9rience \u00e0 l\u2019\u00e9chelle internationale et dans le domaine des services, Elizabeth va permettre \u00e0 WITHINGS de mieux faire comprendre la puissance d\u2019un service port\u00e9 par des donn\u00e9es innovantes, contextuelles et pr\u00e9cises.\u201d<\/em>\u00a0<\/p>\n\n\n\n<p><strong>About Withings<\/strong>&nbsp;<\/p>\n\n\n\n<p>Established in 2008,<a rel=\"noreferrer noopener\" href=\"https:\/\/www.withings.com\/fr\/fr\/?utm_source=pr+&amp;utm_medium=press+release&amp;utm_campaign=FR&amp;utm_id=press+release\" target=\"_blank\"> WITHINGS<\/a> is a world leader in connected health technology. Its team of engineers, data scientist.<a rel=\"noreferrer noopener\" href=\"https:\/\/www.withings.com\/fr\/fr\/?utm_source=pr+&amp;utm_medium=press+release&amp;utm_campaign=FR&amp;utm_id=press+release\" target=\"_blank\"> WITHINGS<\/a> have enthused every day, elegant lifestyle objects with medical and wellness capabilities to efficiently track health vitals. Its range of in-home devices can monitor more than 20 health parameters and are used daily by millions of people worldwide. Its portfolio of devices includes connected scales, hybrid watches, smart thermometers, blood pressure monitors, and sleep trackers to empower individuals to take back control of their health and track medical and wellness data.<a rel=\"noreferrer noopener\" href=\"https:\/\/www.withings.com\/fr\/fr\/?utm_source=pr+&amp;utm_medium=press+release&amp;utm_campaign=FR&amp;utm_id=press+release\" target=\"_blank\"> WITHINGS<\/a> .&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>WITHINGS, leader de la sant\u00e9 connect\u00e9e annonce l&rsquo;arriv\u00e9e de sa nouvelle Directrice Marketing (Chief Marketing Officer) : Elizabeth Coleon. Afin de continuer \u00e0 faire grandir la marque au niveau international, WITHINGS mise sur la culture et les savoirs-faire de cette talentueuse franco-am\u00e9ricaine.<\/p>","protected":false},"author":3,"featured_media":2528,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2527","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classe"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Withings annonce la nomination de sa nouvelle CMO Elizabeth Coleon, Ex CMO de Qonto et directrice commercial Growth chez PayPal - Licence K<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/licencek.com\/en\/2022\/07\/18\/withings-annonce-la-nomination-de-sa-nouvelle-cmo-elizabeth-coleon-ex-cmo-de-qonto-et-directrice-commercial-growth-chez-paypal\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Withings annonce la nomination de sa nouvelle CMO Elizabeth Coleon, Ex CMO de Qonto et directrice commercial Growth chez PayPal - Licence K\" \/>\n<meta property=\"og:description\" content=\"WITHINGS, leader de la sant\u00e9 connect\u00e9e annonce l&#039;arriv\u00e9e de sa nouvelle Directrice Marketing (Chief Marketing Officer) : Elizabeth Coleon. 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